Live Show 139 April 6th 2018

Live Show 139 April 6th 2018

“The Appearance of Dan Wacksman as our Special Co-Host”

Live Show Player

CoHosts
Robert Cole
Stuart Butler
Edward StOnge
Tim Peter

Show Notes

00:04 Red Lion Buys Knights Inn from Wyndham
00:35 How did the merger with KSL effect Outriggers operation
00:55 TripAdvisor and how evil is evil?
01:05 How OTA’s work with a hotel best
01:35 Rut roo with Seagulls and the Fairmount

TOPICS – LIVE SHOW #139:

Top Story

1. Marriott aims to cut commissions for online agencies: CEO
https://www.reuters.com/article/us-marriott-intnl-india-onlinetravel/marriott-aims-to-cut-commissions-for-online-agencies-ceo-idUSKCN1HA1U3

1. Marriott’s Sorenson on loyalty integration, innovation (Video)
http://hotelnewsnow.com/Articles/282534/Marriotts-Sorenson-on-loyalty-integration-innovation

Brands

2. RLH Corporation to Acquire Knights Inn Brand from Wyndham

RLH Corporation to Acquire Knights Inn Brand from Wyndham

3. Merger of Apple, Mark Travel made sense ‘for many reasons,’ CEO says
http://www.travelweekly.com/Travel-News/Tour-Operators/Merger-of-Apple-Mark-Travel-made-sense-for-many-reasons-CEO-says

Marketing

4. Red Lion CEO on the Myth of Loyalty Programs Driving Lots of Business

Red Lion CEO on the Myth of Loyalty Programs Driving Lots of Business

5. Secrets of Revenue Management: Protect your hotel brand from brandjacking
https://www.xotels.com/en/revenue-management/secrets-of-revenue-management-protect-your-hotel-brand-from-brandjacking

6. How this marketing campaign uses eye-tracking technology to gauge traveler interest
https://www.phocuswire.com/Eye-tracking-Palace-Resorts-Expedia-Group-Media-Solutions

7. The GDPR & HubSpot
https://www.hubspot.com/data-privacy/gdpr/product-readiness

Intermediaries

8. Why OTAs provide no value for you on metasearch engines
https://www.mirai.com/blog/why-otas-provide-no-value-for-you-on-metasearch-engines/

9. Hotels can now buy sponsored listings on TripAdvisor
https://www.phocuswire.com/TripAdvisor-sponsored-placements

10. What other travel brands can learn from Expedia Group brand launch
https://www.tnooz.com/article/what-travel-brands-can-learn-from-why-expedias-new-brand-works/

Tech

11. How to use the Knowledge Graph for higher rankings
https://searchengineland.com/how-to-use-the-knowledge-graph-for-higher-rankings-295510

12. Instagram – Introducing Hashtag and Profile Links in Bio
https://instagram-press.com/blog/2018/03/21/introducing-hashtag-and-profile-links-in-bio/

Loyalty

13. Red Lion CEO on the Myth of Loyalty Programs Driving Lots of Business

Red Lion CEO on the Myth of Loyalty Programs Driving Lots of Business

Ruh-Roh

14. Fairmont Empress Rescinds a Lifetime Ban on a Guest

I officially applied to be allowed to stay at the empress hotel again. Here is my letter. Waiting for the reply. 18…

Posted by Nick Burchill on Friday, March 30, 2018

Founder / CEO of Hospitality Digital Marketing

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