“Facebook Data Breach, GDPR, and Dan Wacksman MIA… oh my”
Live Show Player
Co-Hosts Robert Cole Edward StOnge Stuart Butler Tim Peter
00:02 — GDPR – what do we need understand and prep for May 25th.
00:18 — Facebook and the data breach
01:08 — Is what do as marketers any better than what Cambridge Analytica did?
01:15 — AirBnB and its super host applications process now has Hotels trying to get in on it.
01:23 — Brand slogan Identifier game…
01:35 — The big ‘Rut Too’ — the lawsuit to open keywords for brand on brand, Who wins?
01:45 — ‘Not brand loyal but brand trained’, how will brand react if the lawsuit for keyword trademarks goes away. Even call it acknowledgement but don’t call it membership or loyalty.
It’s been another crazy week – crazy weather, crazy politics, so take a break by watching a gentle, comforting, peaceful and relaxing discussion of all the hot topics facing the hospitality industry…
Why so relaxed? We’ll have returning special guest Dan Wacksman SVP, Marketing and Distribution for Outrigger Hotels and Resorts waking up early in Honolulu to join us.
The HSMAI Marketing Advisory Board is copied on this email.
Here’s the link to the show for those that would like to watch live, or participate: https://bit.ly/hdmshow137. It also streams on Facebook Live.
We go on the air at 10:30am US Central Time every Friday.
PROPOSED NEWS TOPICS – LIVE SHOW #137:
1. Everything hoteliers need to know about GDPR
1. HTNG Delivers GDPR for Hospitality White Paper
2. Airbnb claims 20,000 hosts apply for Plus, 1,100 hotels also want in
3. Luxury Hospitality Brands Play Catch-Up on Social Media