Podcast 134 December 16th 2016

Podcast 134 December 16th 2016

“Marriott makes a movie with some ‘Moxy’, four ads are better than two,  Google expands it’s local universal box, Google air now shows hotel deals with memberships, La Quinta’s loyalty program looks good for next year, KSL buys more stuff, and TripAdvisor invests big into business travelers”

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #134,  we are airing Friday, December 16th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Digital Marketing” which also airs every Friday at 10:30 am Central US Time. SO let’s get started;
Co-Hosts
Robert Cole
Edward StOnge
Tim Peter
Show Notes

Marriott Content Studio Launches Half-Hour Reality Series ‘Hotel Countdown’ (Exclusive)

http://www.hollywoodreporter.com/news/marriott-content-studio-launches-hour-reality-series-hotel-countdown-956469
Google Tests Hotel Booking Ads At Top Instead Of Right Side

https://www.seroundtable.com/google-hotel-booking-top-22749.html

GOOGLE’S LOCAL UNIVERSAL NOW SHOWS FOUR ADS BY DEFAULT

Google’s Local Universal Now Shows Four Ads By Default

Google Flights now shows expected airfare cost increases & filter for hotel discounts

http://searchengineland.com/google-flights-now-shows-expected-airfare-cost-increases-filter-hotel-discounts-261261

TripAdvisor Leads $5.2 Million Traxo Funding in Business Travel Push

TripAdvisor Leads $5.2 Million Traxo Funding in Business Travel Push

IBC Inks Landmark Deal with LodgIQ

http://ehotelier.com/global/2016/12/13/ibc-inks-landmark-deal-lodgiq/?utm_source=Newsletter&utm_campaign=5c6e2f1343-Daily_Newsletter_20161213&utm_medium=email&utm_term=0_e17a7bf7c4-5c6e2f1343-326631061&ct=t(Daily_Newsletter_20161213)&mc_cid=5c6e2f1343&mc_eid=db9c52c420

KSL Capital Partners, KKR Acquire Apple Leisure Group

http://www.travelweekly.com/Travel-News/Tour-Operators/Apple-Leisure-Group-sold?utm_source=Lodging+Magazine&utm_campaign=621abea73e-EMAIL_CAMPAIGN_2016_12_07&utm_medium=email&utm_term=0_f6c84ac04c-621abea73e-35994029

La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017

La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017

What Hotel CMOs Need to Know About Google, Metasearch and Reddit

What Hotel CMOs Need to Know About Google, Metasearch and Reddit

Is hotel distribution getting more complicated? (spoiler alert: yes) [INFOGRAPHIC]

https://www.tnooz.com/article/hotel-distribution-more-complicated-infographic/?utm_source=hs_email&utm_medium=email&utm_content=39314257&_hsenc=p2ANqtz-9e7N_sKa-5mIz_fPCf13TpAyP3Y1VEd8NQ-qbX6XjzBcZTK7b2LGypdoLBa6XtmPR7EMKxJTqlPgpPNHu1i5BhORd6mA&_hsmi=39314257

Does virtual or augmented reality have a place in hotel marketing?

http://www.traveltripper.com/blog/does-virtual-or-augmented-reality-have-a-place-in-hotel-marketing/?utm_source=Travel+Tripper+Master+List&utm_campaign=5d1fbe121e-Newsletter_Dec_15_2016&utm_medium=email&utm_term=0_252238f711-5d1fbe121e-407436689

WHY VOICE WILL BE BIG AND BARRY DILLER ON NETFLIX, TESLA AND TRUMP

Why voice will be big and Barry Diller on Netflix, Tesla and Trump

Remember — you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called “this week in hospitality digital marketing show”. on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/

Founder / CEO of Hospitality Digital Marketing

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